Review Constant Contact 2024
Constant Contact is a name synonymous with email marketing, but seasoned web professionals like system administrators, webmasters, and developers might be surprised to learn it's not a hosting provider. They specialize solely in email marketing and offer tools to build lists, create campaigns, and analyze performance.
While Constant Contact doesn't offer hosting plans, here's how their services might integrate into your workflow:
- Landing Pages: Constant Contact provides hosting for landing pages you create within their platform. These are optimized for conversions and integrate seamlessly with your email campaigns. However, experienced users might find the design options limiting compared to dedicated landing page builders or custom-coded solutions.
- Email Sending Infrastructure: You don't need to worry about managing email servers or IP reputation. Constant Contact handles delivery and ensures your emails reach the inbox. This is beneficial for managing large lists and maintaining a good sender reputation, crucial for web professionals sending transactional emails or newsletters.
- Analytics and Reporting: Constant Contact provides robust analytics on email campaign performance. While not a substitute for dedicated website analytics, these insights can inform your broader web strategy, especially regarding user engagement and conversion tracking from email campaigns.
For experienced users, some limitations to consider:
- No Customizability for Hosting: You can't host your main website or applications on Constant Contact.
- API Access for Integrations: While they offer APIs, experienced developers might find limitations compared to working with hosting providers that offer more granular control and customization.
In conclusion: Constant Contact isn't a hosting provider, but a specialized email marketing platform. Web professionals can leverage its features for landing pages, email deliverability, and campaign analytics. However, for hosting websites or requiring deep server-level control, alternative solutions are necessary.
Constant Contact
Constant Contact is a digital marketing platform that has been serving small businesses for over 25 years. It started in 1995 with the mission to give small businesses a way to level the playing field against their larger competitors. What began as an email marketing service has grown into a comprehensive digital marketing solution with a variety of tools designed to help small businesses grow and thrive.
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Constant Contact's rating: Good hosting provider
We rate features of services on a scale of 1 to 5, with 1 being the lowest rating and 5 being the highest rating. e also take into account the opinions of other users when rating features. We read user reviews and feedback to get a sense of how other people are using the features and what they think of them.
Hosting provider with a stable user count and no significant complaints will be given a GOOD reputation rating. Therefore, you do not need to worry when host your website on these platforms.
| Parameters | Score | Why did we give this score? |
|---|---|---|
| Features | 3.8 | Good - We consider a number of factors when rating features, including: usefulness, ease to use, effectiveness, impact.. Constant Contact's feature is excellent. It provides a high level of value to the user and is easy to use and effective. |
| Reliability | 3.5 | Mostly credible - Constant Contact consistently meets its promises and delivers on time. They have an excellent customer service record and are very responsive to customer complaints. |
| User Friendly | 4 | Good - Easy to Use: Constant Contact is very easy to navigate and use. Users will have no trouble finding the information they need or completing tasks. |
| Support | 3.9 | Good - The support service is good. There is a user manual and FAQ page, and they are well-written and provide adequate information. The helpdesk is responsive and helpful. The support time is fast and there is live chat with customers. The service supports multiple languages. |
| Price | 3 | Fair value for money - The pricing of Constant Contact is fair. It is comparable to the average prices of similar services, and there is some flexibility in the price list. |
| Promotion | 3.5 | Good discount - Constant Contact offers frequent promotions. Their promotions are attractive and have a wide reach. There are a few bonus programs, discounted codes, or percentage discounts. They have a few conditions for receiving promotions, but their targeted audience is broad. Their rewards programs and loyalty programs are strong, and their discounts and special offers are frequent and appealing. |
| Other Factors | 2.5 | Average - The number of customers is moderate, and the partner reviews are mixed. The company's revenue is also moderate. |
Pros and Cons
Here are the pros and cons of using Constant Contact as your hosting platform.
Positives
- Constant Contact has a simple and user-friendly interface, making it easy to design email campaigns without needing any coding or previous email marketing experience.
- It offers a variety of online marketing-related solutions such as lead generation, CRM, and advanced email automation tools.
- It uniquely has great phone support, which is a rarity, but it’s also notoriously helpful, making Constant Contact a really good choice for beginners.
Negatives
- Constant Contact is on the expensive side, especially for businesses with large contact lists or those who plan to grow their contact list immensely.
- Constant Contact consistently falls short when it comes to automation options.
- Some users have reported that the email templates look dated.
